This book is for those who want to be in the 5% that works.
AI for Professionals: A Practical Guide to What Works and What Doesn't
This is not a book that will tell you to adopt AI at all costs, nor one that will talk you out of it. It's a method for understanding what artificial intelligence can actually do, where it can create value in your specific situation, and how to avoid the mistakes that sink most projects.
Download contents and introduction552 pages, 14 ready-to-use toolkits, glossary. Easy to flip between chapters, diagrams and toolkits. A reference to keep on your desk and come back to over time.
Also available on Amazon and at major bookstores
95% of AI projects fail to deliver measurable results. Not because the technology doesn't work, but because it's used the wrong way.
Poorly defined problems, unrealistic expectations, avoidable mistakes. This book was written to help you replicate the results of the 5% that works. You won't find hype or empty promises. You'll find a concrete method, based on verifiable data and hands-on experience with hundreds of businesses.
Seven parts, sixteen chapters: a complete journey from foundational concepts to advanced implementation. With a fast-track path for those short on time.
What artificial intelligence really is, what it can do and what it can't. The three most widespread and dangerous myths that distort decisions.
Concrete implementations organised by budget: under €5,000, between €5,000 and €50,000, and over €50,000.
The seven recurring mistakes that doom projects. Analysed with data and real cases so you can spot them before it's too late.
Hallucinations, systematic bias, and other limits that nobody will eliminate. How to manage them instead of ignoring them.
From a phased approach to data strategy, from validation to organisational change management.
Metrics, key performance indicators, continuous monitoring. Reliable trends for the coming years, separated from unjustified enthusiasm.
Every chapter closes with a toolkit: checklists, decision frameworks, operational templates to apply directly in your work. Designed to be filled in, not just read.
Who need to decide whether and how to invest in AI, with limited budgets and resources, without being swept along by market enthusiasm.
Who coordinate innovation projects and need objective criteria to evaluate proposals, vendors, and results.
Who want to understand how AI can improve their work, investing only where the return is realistic and demonstrable.
He has worked in digital innovation and technology transfer for over twenty years, helping businesses navigate new technologies and turn them into concrete competitive advantages.
He holds a degree in Business Administration from Ca' Foscari University of Venice, followed by a specialisation in digital project management and the Advanced Training Course for Technology Transfer Specialists run by Politecnico di Milano and AREA Science Park.
He is currently Head of the Research and Innovation Unit at t2i, the consortium company promoted by the Chambers of Commerce of Treviso-Belluno, Venezia-Rovigo and Verona. In this role, he has supported hundreds of small and medium-sized enterprises in adopting innovative technology solutions.
A concrete method for implementing artificial intelligence in your business, avoiding the mistakes that sink most projects.
Also available on Amazon and at major bookstores